Highlights
Marketing starts with the product and the product starts with design. A good designer will think of the product not just in terms of function and aesthetics, but also in terms of sales.
Marketing starts with the product and the product starts with design. A good designer will think of the product not just in terms of function and aesthetics, but also in terms of sales.
Data Driven Design: How Today's Product Designer Approaches User Experience to Create Radically Innovative Digital Products
Phillip A. Harris
2013
Kindle